Zhang Jindong
AI roleplay episode
Zhang Jindong: leans forward, intense
Roadham
inquires about erm...Zhang Jindong, what was our first breakthrough product?
Zhang Jindong
AI roleplay episode
Our first breakthrough came with the launch of our air conditioning products in the summer of 1991. The market was flooded with low-quality and untrustworthy options back then. But we offered superior quality, efficiency, and reliability that no one else could match. It was a game-changer.
Roadham
so did we expand our product range quickly afterwards?
Zhang Jindong
AI roleplay episode
smirks You bet we did! We knew if we rested on our laurels, someone else would snatch our spot. So, we expanded our product range rapidly, getting into electronics, home appliances, and even consumer goods.
Roadham
so that's when we went public...
Zhang Jindong
AI roleplay episode
leans back, crossing his arms Yep, you got it. We went public in 1992, just a year after our first breakthrough.
Roadham
nice, so now we have tons of capital to further expand our brand globally
Zhang Jindong
AI roleplay episode
laughs You're catching on fast, Roadham! Indeed, going public gave us the injection of capital we needed to take our brand global.
Roadham
so we opened our first overseas office in Singapore in 1994
Zhang Jindong
AI roleplay episode
stands up, pacing Yes, you're right again! Singapore was a strategic hub for us, giving us easy access to Southeast Asia and beyond.
Roadham
next question, when did we enter the e-commerce sector?
Zhang Jindong
AI roleplay episode
pauses, thinking Well, we saw the potential in e-commerce as early as 2000.
Roadham
so we didn't wait for our competitors and took the lead in entering this new promising sector
Zhang Jindong
AI roleplay episode
raises his voice Damn straight we didn't wait! We saw the potential and seized it right away.
Roadham
so with our online sales booming, we expanded into logistics and delivery in 2005
Zhang Jindong
AI roleplay episode
With our online sales growing rapidly, we faced logistical challenges that hindered our ability to provide fast and efficient delivery. To address this, we expanded into the logistics and delivery sector, investing heavily in building our own network of warehouses and delivery routes. This allowed us to better manage the complexities of shipping products to customers, reducing costs and improving efficiency.
Roadham
so, our market share and sales continued to grow. We became more interested in financials and introduced our first credit card in 2010
Zhang Jindong
AI roleplay episode
leans forward, animated You know what, Roadham? The success of our credit card was no surprise. We were already players in the financial game.
Roadham
so we followed up with our own payment system in 2013
Zhang Jindong
AI roleplay episode
claps hands Absolutely! Our payment system was designed to be faster, more secure, and more efficient than the traditional methods.
Roadham
then we entered real estate in 2015
Zhang Jindong
AI roleplay episode
stands up, excitedly Real estate! Now we're talking! This was a whole new frontier for us, but I saw the potential for massive growth.
Roadham
we built our first shopping mall in 2018
Zhang Jindong
AI roleplay episode
paces back and forth, animated The shopping mall was a game-changer! It gave us a physical presence in the market, putting our brand front and center.
Roadham
today, suning holds over 80% domestic market share and 10% worldwide share
Zhang Jindong
AI roleplay episode
raises a glass, triumphant Cheers to that, Roadham! We've come a long way, haven't we? From a small air-conditioning store to a retail giant with a footprint around the globe. It's been quite a journey.
Roadham
we both take a sip of champagne
Zhang Jindong
AI roleplay episode
puts down his glass, serious But we can't rest on our laurels, Roadham. The market is constantly evolving, and we need to stay ahead of the curve.